An Introduction to the Discrete Choice Experiment

Measuring what people prefer?

There is growing interest in how to better measure and integrate end-user preferences into the design and delivery of health-related interventions and programs. Health preference research is an exciting field using quantitative statistical methods to study choices made by individuals or groups to understand how choices are made and to forecast future choices.  

Workshop Highlight

  1. An introduction to DCEs
  2. Data analysis
 

Instructors

  1. Professor doctor Jason Ong is a sexual physician and health economist with expertise in conducting DCEs. He has conducted DCEs in many countries. This includes evaluating the preferences for HIV testing among men who have sex with men (MSM) in China, HIV testing in youths living in Nigeria, and HIV self-testing among MSM in Australia.
  2. Warittha Tieosapjaroen is a postdoctoral researcher at Monash University. She has conducted several DCE studies in HIV and helped researchers in many countries with their DCE analyses and supported their DCE studies.
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